As a follow-up to yesterday's post, I compiled a list of my "Top 10" business books. All of these have played a role in our business development, and have shaped my philosophy about building the LaCour brand. Book Number 9, The Call, was given to me as a gift by my father. It changed my definition of success and challenged me to carefully consider my goals as a photographer and business owner. Book Number 10, The World Is Flat, is my assigned reading for December! Please send me your recommendations. I'd love to hear your thoughts. Happy Reading Everyone!

1) The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It, by Michael E. Gerber

2) The Power of Cult Branding: How 9 Magnetic Brands Turned Customers Into Loyal Followers, by Matthew W. Ragas and BJ Bueno

3) Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force, by Ben McConnell, Jackie Huba, Guy Kawasaki

4) How to Win Friends & Influence People, by Dale Carnegie

5) Selling the Invisible: A Field Guide to Modern Marketing, by Harry Beckwith

6) Enduring Passion: The Story of the Mercedes-Benz Brand, by Leslie Butterfield

7) Lovemarks: The Future Beyond Brands, by Kevin Roberts

8) Blink: The Power of Thinking Without Thinking, by Malcolm Gladwell

9) The World Is Flat: A Brief History of the Twenty-first Century, by Thomas L. Friedman

10) The Call: Finding and Fulfilling the Central Purpose of Your Life, by Os Guinness

And one random addition that never seems to fit neatly into any category: The Artist's Way by Julia Cameron