Bidding begins tomorrow for mentoring sessions benefiting Thirst Relief !

You probably recall the excitement of last year's auction and Mark's dramatic last-minute offer to shave his beard if LaCour raised the most money.

This year, we've decided to save Mark's beard. Afterall, it's the only way you'll recognize us on the tradeshow floor! But we are upping the ante by offering something that will make your life easier and give you more free time to invest in organizations like Thirst Relief.

The winner of LaCour's auction will receive a FREE ONE-YEAR MEMBERSHIP to SHOOTQ !

Of course, you'll also get plenty of time to pick our brains about branding, marketing, sales, pricing, lighting or any other topic that would help you. Maybe we'll even do some karaoke together? Just ask Tina Carter about her marathon mentoring session last year with LaCour! So, be prepared for a fun time with the LaCour crew! :)

Here's the lowdown:

* Mentoring sessions will be HERE.

* Click on the Thirst Relief banner to go directly to the auction site.

* Auctions will not be visible until they go live on February 9th at 10am EST (auctions are based on EST).

* Bidders need to register with the site. Each auction has a different ending time.

* Important Note: When the auction is scheduled to close, if there's a bidding war over a mentoring session, then the auction will stay open until the bidding war ends.

* The auction will take place February 9 through February 12th. Auctions will end on the 12th (unless there's a bidding war, in which case the auction will end when people stop bidding).

* Auctions end at different times, so double-check when you bid.

If you won't be at WPPI, you can still make a difference by visiting Thirst Relief and make the next $5 you spend go toward saving a life!